Social networks as a means of communication and their impact on microenterprises
Main Article Content
Abstract
The objective of this research is to analyze the incidence of social networks as a means of communication in microenterprises in the commercial sector of Guayaquil. Through a descriptive, bibliographic and analytical-synthetic qualitative methodology, it was determined that the use of social networks in microenterprises in the commercial sector of Guayaquil favors business development and internal and external communication.
Downloads
Article Details
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
License Agreement
This journal offers free access to its content via its website, following the principle that making research freely available to the public promotes greater global knowledge exchange.
The content of the journal's website is distributed under a CC BY-NC-SA 4.0