Ortiz Chimbo, K.M. , García Viteri, R.A. , Sánchez Macías, R.E. and Vivas Lucas, C.F. 2023. The importance of tourism marketing for strengthening the strategic capabilities of the Salitre canton in the province of Guayas. Revista Tecnológica Ciencia y Educación Edwards Deming. 7, 2 (Jul. 2023). DOI:https://doi.org/10.37957/rfd.v6i2.120.